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Organization schema generator

Tell machines
who you are.

Fill in who you are and copy Organization JSON-LD, including the profiles that are yours. A checklist follows Google's documentation. Nothing is uploaded.

     

    Our reading of Google's organization structured data page, not Google's validator. Mark up only facts that are true and visible on your site.

    Related: local business schema generator · schema markup generator · JSON-LD checker · FAQ schema generator · Article schema generator · All free tools

    Free, no account, nothing leaves your browser.

    How to use it

    1. 1
      Fill in who you are

      Name, website, logo URL and a one-line description. Add the profiles that are really yours (LinkedIn, X, GitHub, Crunchbase, Wikipedia) one per line, plus contact details if you want them public.

    2. 2
      Read the checklist

      Chips show which of the properties Google lists as recommended are filled in, and flag URLs that are not absolute, a phone number without a country code, or a date that is not ISO 8601.

    3. 3
      Copy the script tag

      Paste it into your home page or about page, then test the live URL with Google's Rich Results Test or the Schema Markup Validator. Markup does not guarantee any visible result.

    Questions

    Which properties does Google require for Organization?

    As described in Google's organization structured data documentation, there are no required properties. Google recommends adding the ones that apply, such as name or alternateName, a real-world presence (address, telephone) and an online presence (url, logo). The checklist here is our reading of that page, linked under the tool, not Google's validator.

    Does Organization markup help me show up in ChatGPT or AI answers?

    We found no AI search product that documents using it, so we do not claim it. What it does is state in machine-readable form who you are and which profiles belong to you, which helps any system that reads it tell you apart from similarly named businesses. Treat it as clean groundwork, not a ranking or citation lever.

    What is sameAs for?

    It lists URLs of other pages that are about the same organization, such as your LinkedIn company page or a Wikipedia article. List only profiles you control or that are truly about you. The tool writes every absolute http(s) line you enter and flags the rest.

    Where do I put the script tag?

    Google's page says you can add the markup to any page, and suggests the home page or an about page. One organization block on one page is enough; repeating it on every page is not needed.

    Is this the right type for a shop with a street address?

    If customers visit a physical location, the LocalBusiness type has its own required properties. Use the local business schema generator for that.

    Is anything uploaded?

    No. The form is read by JavaScript in your browser and the markup is built there. Nothing is sent or stored.

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